A wedding dress is the single most important garment a woman will ever wear, and searching for it is one of the most exciting and rewarding experiences of her life. Finding the perfect dress is what every woman aspires to; Intuzuri is the label to fulfil that dream. With two collections to see and be seen in, the brand already has a strong presence in the US, Japan and Eastern Europe. It created a ripple of excitement among buyers and retailers when it was first shown in the UK at BBEH in September 2011 and in US at New York International Bridal Week in October 2011. Showing again at March 2012 exhibition, Intuzuri is now poised to make a huge impact on the UK market.

Two beautifully diverse collections will excite modern brides with a taste for fashion and a desire for quality at a realistic price. Intuzuri Costura features 20 dresses with lace and exquisite crystal beading inspired by snowflakes. Just as every snowflake is unique, so too is each Intuzuri bride. The 18-strong Luvanity collection celebrates modern design with one-shoulder dresses, three-dimensional flower appliqués and semi-transparent hand beading.

Both collections are designed by a wonderfully talented multinational team of young, inspirational designers who bring their creativity, construction expertise and passion to the table in a quest for wedding gowns that today’s brides have always dreamed of. The dresses are handcrafted with passion, using only the finest silk taffetas, tulles, satins and chantilly lace.

These are top quality classic dresses with a design twist and represent fantastic value for money. Trunk shows, online marketing and a strong presence at BBEH, the largest and most prestigious bridal trade show in the UK, will see Intuzuri take the wedding dress market by storm in 2012.

Susi Rogol, editor of Bridal Buyer magazine, says: “When I saw Intuzuri for the first time at BBEH in September 2011 I knew instinctively that I was looking at something very special. It has all the right ingredients for success: elegance, glamour, luxurious fabrics and couture finishing. It is a look brides will love, at a price level stockists will appreciate.”